A commercial and digital launch checklist for founders, with clear boundaries around legal, tax, licensing, banking, and immigration advice.
Why this matters in the Turkish market
This guide covers coordination between a company's commercial offer and digital launch; it is not legal, tax, accounting, licensing, banking, employment, or immigration advice. Requirements depend on the entity, owners, activity, and current rules, so professional review should precede commitments and public claims.
What to review first
- Consult the Ministry of Trade's company-establishment booklet, note its publication date, and use MERSIS for official workflow information; then confirm the currently applicable steps with qualified Turkish advisers.
- Define the initial customer, offer, service geography, and evidence before commissioning pages or campaigns.
- Confirm which languages your team can sell and support, and which legal names, addresses, disclosures, and contact routes are approved for publication.
Practical action plan
- Have a Turkish lawyer and accountant confirm the setup, tax, permits, employment, and sector-specific obligations that apply to the business.
- Coordinate approved company details, messaging, website scope, privacy work, analytics, and acquisition channels in one dated launch plan.
- Start with the pages and contact paths required to explain and operate the validated offer, then expand from observed demand.
Common mistakes to avoid
- Using a marketing article or outdated checklist as a substitute for case-specific professional advice.
- Publishing services, addresses, registrations, or regulatory claims before the responsible adviser or authority confirms them.
- Adding languages and service lines that the operating team is not ready to support.
Final takeaway
Keep legal and tax decisions with qualified advisers, while coordinating approved facts, the commercial offer, and the digital launch through one accountable plan.